Netherlands

The annual International Flower Trade Fair (IFTF) in The Netherlands is scheduled to take place this year from Wednesday November 8 to Friday November 10, 2023. The event will be held at Expo Greater Amsterdam in Vijfhuizen, located near Amsterdam's international airport Schiphol.

According to the public media, exhibitors, visitors and the many country delegations, GreenTech Amsterdam proves to be the place to be for product launches and quality meetings. The remarkable growth of 7% in visitors numbers to 11,500 (compared to 2022) underlines the increasing interest and...

Plantipp was not an official FlowerTrials exhibitor, but could also be found on the showground at F.N. Kempen. Plantipp specialises in PBR and the launch of new varieties and offers breeders support in managing their novelties.

Hem Genetics breeds, develops and markets both seed and cuttings propagated ornamental plants, for pot and bedding plant culture in professional horticulture. Hem Genetics has developed cultivars that require less use of growth regulators (PGRs). These genetic dwarf varieties are marked in the...

Fleuroselect presents itself on its own website: "Fleuroselect is the international organisation for the ornamental plants industry. For more than 50 years, industry professionals have joined together to test and evaluate new pot and bedding plants, promote award winners, protect member varieties,...

F.N. Kempen stands for an attractive range of perennials. Production takes place in Mijdrecht/Netherlands, Italy, Greece, Spain and Portugal. Transparency is a key word for the company. This is evidenced by its participation in the MPS certification. No neonicotinoids are used in production. F.N....

Dümmen Orange is a leading international company specialising in the cultivation of pot and bedding plants, perennials, tropical plants, cut flowers and bulbs.

Brandkamp has been a family-run, innovative young plant company for over 60 years. The focus is on breeding chrysanthemums and bedding plants and producing young plants. The mother plants grow in Uganda and are a guarantee for successful cultivation. At the parent plant in Anholt, Westphalia, the...

Benary is a world-renowned breeder of begonias. The focus is on tuberous and icy begonias. It also breeds violas, pentas, petunias, tagetes, impatiens and rudbeckias.

AllPlant is specialised in propagation and sale of young plants from tissue culture. The programme includes around 500 mainly hardy varieties.

ABZ Seeds is a Dutch breeding company that specialises entirely in seed-propagated strawberries (F1 hybrids). From the Holland Strawberry House near Andijk, strawberry seeds are exported to more than 35 countries.

Fleuroselect, the international organisation for the ornamental plants industry, is proud to announce that the FleuroStar Award 2023-24 has been awarded to Mandevilla Sundaville Double Blush Pink from MNP / Suntory. Klaas Droog, Sales & License Manager, Francesca Lanzilotta, Marketing &...

A new multipurpose hall was officially opened at Plantion yesterday evening. According to the executive board, the hall enables Plantion to offer customers more and improved facilities. The opening followed the General Membership Meeting, during which members were briefed on the course of...

Signify, the world leader in lighting, announces a collaboration between Philips Horticulture LED solutions, 80 Acres Farms and Siemens for the global scale-up of vertical farming. “We envision a future where vertical farming contributes to a healthier lifestyle for consumers around the world. In...

Consumers are looking for hope and a sense of certainty, and Dutch trend watcher Aafje Nijman believes that this offers serious opportunities for flowers and plants. “We live in a time of tension and change, which leads to feelings of uncertainty and distrust. Flowers and plants can give the world...

Global seed breeder Takii is delighted to announce the establishment of its state-of-the-art seed production location in Karacabey, Turkey. This strategic expansion represents a significant milestone for Takii, strengthening its global presence and reinforcing its commitment to providing...

In our special issue of DEGA GARTENBAU, which is also available digitally, you will find particularly outstanding new plants that will soon be presented at the FlowerTrials.

FlowerTrials is the consolidated presentation of a dynamic industry, one that is constantly adapting and improving to bring cutting edge genetics to the market. The FlowerTrials organization reflects this and works to optimize the FlowerTrials experience for both visitors and participants.

Over the years, FlowerTrials has evolved into the place to be in week 24. What started as a collaboration between Dutch and German pot and bedding plant breeders, has grown to an industry leading exhibition.

MNP/Suntory, a breeding company in Leimuiderbrug, is celebrating the tenth anniversary of Erwin Giezen's pioneering work. Mr Giezen is the Head of Marketing, Communication & Trade and the public face of the company's promotional campaigns.