breeders and breeding

Over the past summer, Fleuroselect's 'Year of the Sunflower & Lettuce' campaign celebrated the wide assortment and versatile use of these crops, engaging retailers and gardeners across Europe.

Selecta one, the worldwide operating and successful breeding and young plant company from Stuttgart, is taking over Whetman Plants International in Exeter UK.

Evanthia was delighted to welcome dozens of visitors to their Antirrhinum and Matthiola trials in the greenhouse of G van den Beukel in Monster in weeks 23, 24 and 25.

Schoneveld Breeding is proud to announce that their latest innovation, Illusia, has been awarded the prestigious New Plant Award for Flowering Houseplants at the HTA National Plant Show 2024.

After 4 days of plants, people and many thousands of conversations, FlowerTrials closed the doors with just over 5.300 visitors, 5% above the number of visitors in 2023.

On 13th June 2024 the joint venture between Floricultura and Van der Voort Young Plants on the one hand and Dümmen Orange on the other, signed a licence agreement. It concerns the sale of existing Anthurium varieties. The companies involved intend to extend this to Dümmen Orange's new varieties.

Dümmen Orange is pleased to announce it has reached an agreement with the business management team on the sale of its global Orchids business.

Danziger, a global breeder of cut flowers and bedding plants, proudly unveils its new showroom in Ecuador, during its first Open Days event, between the 18th-20th of March 2024.

Fleuroselect, the international organisation for the ornamental plants industry, proudly announces the election of Marc Driessen, CEO Beekenkamp Ornamentals, as President of the organisation as of 1st January 2024.

Anthurium producer Rijnplant from De Lier (the Netherlands), part of Dümmen Orange since 2015, is independent again as of March 1. Under the leadership of director Paulo Reis, Rijnplant is committed to continuing its service to customers worldwide, offering a diverse and innovative range of...

Following the '2023 - Year of the Salvia' trial organized last summer at the Royal Horticultural Society's Garden at Hyde Hall (U.K.), Fleuroselect is delighted to communicate the results of the Award of Garden Merit assessment and People's Choice competition. Consumers visiting the garden were...

PanAmerican Seed is pleased to announce that, since its industry debut in 2020, a percentage of proceeds from the disease-resistant Beacon Impatiens series has supported seven charitable organizations with monetary donations climbing over $290,000 (USD).

The Koninklijke Vereniging voor Boskoopse Culturen (KVBC, Royal Association for Boskoop Cultures) presented a gold medal to breeder Alex Schoemaker at its annual meeting on 6 February. His Hydrangea paniculata Living Little Rosy received the prestigious award following the field inspection by the...

The acquisition includes the complete breeding program of carnation cut flowers and other related species from dianthus family as of 01.01.2024. Carlo Moraglia will not only bring his breeding expertise to the team, but will also play a crucial role in facilitating a seamless transition. His...

Fleuroselect is proud to present the latest Gold Medal winners! During last year's annual trial, these breeding breakthroughs obtained an outstanding score in innovation, beauty and garden performance, and convinced the judges to award the coveted Gold Medal.

Ready to kick off the season? Visit the PanAmerican Seed Pansy & Viola Trials in week 9 to stay up to date on our assortment. Our violas and pansies are blooming with colour! Make sure to see it yourself.

"Star of the Year" - Selecta has awarded this title to its variety Christmas Universe. This variety stands out with its intense dark red colour and great foliage quality but is so much more than just another red poinsettia.

From 23 to 26 of January, 2024 Syngenta Flowers will again be present at IPM Essen, the largest Trade Fair for the flower business in Europe. Yet, this time the company will collaborate with Syngenta Professional Solutions in the booth.Theme for the event is ‘Every Flower Counts’, which highlights...

Experience varieties that bring enhanced resilience, increased adaptability and unstoppable blooms with live looks from Danziger. New videos and images directly from Danziger’s research and development center in Israel are available now.

Super Serie Fusion is a remarkable addition to the assortment of Schoneveld Breeding. As the first large-flowered Cyclamen with two-toned leaves, it is a novelty in the market. A strong product that evolved from the genetics of the well-known Super Series from Schoneveld Breeding.