Landgard, Plantify Partners Europe, Floral Trade Group and Gebrüder Cox are joining Euro Plant Tray
Two years ago Deutsche Umwelthilfe (DUH) invited major players in the Green supply chain to discuss about the plastic problematics of the industry. What started as a wake up call for the participants has since then developed to a rapidly growing company involving companies from Austria, Germany, Switzerland and the Netherlands representing all levels of the Green Supply Chain.
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Matthijs Mesken, Managing director VGB: “Together with 7 other partners we founded Euro Plant Tray eG in August 2022 as we have been convinced that only a joint approach will lead to a European working solution for the future. We are happy that in the meantime 14 further companies have joined and that with the participation of Royal FloraHolland, Dutch Flower Group, FM Group and lately also Plantify Partners Europe (Royal Lemkes and Floreac) and Floral Trade Group the Dutch part of the industry is strongly represented in the EPT work. With their connections to the retail customers it is also ensured that the development is shared with further users and the EPT message is spread within Europe.”
"Landgard has joined Euro Plant Tray eG to support the further development towards an industry-wide reusable tray system. We have been in close contact with Euro Plant Tray eG and the previous working groups from the beginning, so we are now taking this step to support a joint industry solution. As part of Euro Plant Tray eG, Landgard will play an active role in shaping the development and will also contribute existing know-how from its intensive involvement with the topic of reusable trays," says Johannes Kronenberg, Managing Director of Landgard Blumen & Pflanzen GmbH.
Market acceptance and recognition plays a major part in establishing a new system which will change processes all along the supply chain. The Euro Plant Tray partners agree that all logistics processes have to be kept as simple as possible. The future setup of hire models and pool management services consequently have a major role to make EPT a success. Within the work groups, experts from sales, logistics and finance from wholesale as well as retail give their input to come to a feasible solution.Cooperations like Royal FloraHolland and Landgard represent the needs of the producers in the chain.
“The approach of EPT to put sustainability in the focus and have all market players working together on solutions is unique. The speed of EPT product and service development and its growing number of participants show the wish of the industry to find solutions and the impact that cooperations with collective goals can have. Who would have thought that the industry is picking up our wake up call from 2 years ago as they have done. DUH clearly sees this project as a beacon in sustainability project work.” Thomas Fischer, Deutsche Umwelthilfe e.V.
Follow EPTs development on LinkedIn linkedin/company/europlanttray and visit www.europlanttray.com for more information.
