Visitors of Schoneveld Breeding were surprised with a colorfully decorated stand. The presentation of the extensive product range immediately invited to a good talk. For many visitors it was the first time they could see the newcomers in the assortment with their own eyes. On benches and in inspiring creations visitors enjoyed Cyclamen, Primula’s obconica and Campanula. Area managers and growing supporters took everyone on a journey through the world of Schoneveld Breeding.
Super Serie Leopardo
Highlight in conversations was of course Super Serie Leopardo. This large-flowered, heat tolerant Cyclamen steals the show everywhere. During FlowerTrials, Leopardo showed itself at its best with the newest color in the assortment: Pink With Eye. With that, now there are 7 colors available of this true power house.
Outdoor Cyclamen
The outdoor Cyclamen also gained a lot attention. Spread out through the stand several varieties Cyclamen fit for outdoor presented themselves. All these Cyclamen bear the quality mark Best for Outdoor, a label exclusive for Cyclamen that passed extensive tests in several weather conditions.
Portal
Besides the enthusiasm about the products, the new Schoneveld Breeding portal could count on good reactions. In this digital environment users have always and everywhere access to marketing materials, photography, videos and documents of the team growing support. From now on, the added value of Schoneveld Breeding is always nearby.
In this video you can take a look back on the FlowerTrials 2022.
https://www.youtube.com/watch?v=sZm8RFlE8Xo
Visitors in Wilp
While FlowerTrials are the perfect opportunity for personal encounters, visitors got the chance to take a look at the trials in Wilp. Customers from all around the world took a look there during a personal tour. In there, the latest developments in the product range were available for them. Besides that, there was a greenhouse set up with the assortment Cyclamen and Primula’s obconica. Visitors also could look ahead to new lines that will be introduced on the market in the coming years.
