Iberflora announces winners of the 2023 Iberflora Innovation Awards
Fitoralia, Projar, Stocker, and Moasure have been awarded in the categories of plant and flower, plant care and plant health, garden and decoration equipment, and product technology. The extraordinary award 'Professor Ballester-Olmo' has been won by Projar for its Alga 600.
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The jury of the Iberflora New Generation awards has already announced the winners of the first edition of the Iberflora Innovation Awards, which aim to give visibility to the novelties launched by companies in the sector and recognize their efforts in the development of new solutions for the market.
Fitoralia won in the Plant and Flower category with its Petgrass wheatgrass product, a pet grass in a pot with a Cover Pot with extensive product information designed to attract pet-loving customers.
In the Plant Care and Plant Health category, Projar won the distinction thanks to its innovative Alga 600, a 100% natural organic mineral biostimulant derived from the Sargassum seaweed that contains specific oligosaccharides, alginic acid, hormones, polysaccharides, minerals, vitamins, and amino acids. This biostimulant is specially designed to prevent physiological disorders, increase crop production and productive life, as well as to minimize losses due to water and environmental stress.
Moasure ONE, from the company Moasure, won the Product Technology award. It is the world's first motion-based measurement tool, which is transforming the way landscapers, gardeners, artificial turf installers, pool builders, and other professionals measure outdoor spaces today thanks to its ability to measure and draw simultaneously. It measures the area, perimeter, and elevation of complex shapes quickly and accurately, creating a plan in real time in the complementary Moasure PRO app, which can then be exported in a wide variety of formats (DXF, PDF, CSV, PNG, etc.) at no additional cost.
For its part, Stocker won in the Garden and Decoration Equipment category with its Geyser E-25 MI 21 V nebulizer, the ideal solution for those who want to get rid of unwanted guests such as mosquitoes, pigeons, and bad smells. It works automatically and safely: the intuitive clock screen, located on the front of the machine, allows you to adjust the frequency, power, and duration of the cycles. The 30-second acoustic timer indicates the start-up of the machine, giving you the opportunity to leave before the treatment with ultra-fine mist.
Finally, the Extraordinary Professor Ballester-Olmo Award for technological improvement in ornamental production, sponsored by COITAVC, has been awarded to the company Projar for its Alga 600 product.
All the novelties published on the Iberflora website will also be available during the event in a special exhibition of the products, which will also be marked on the stands of the participating companies.The awards ceremony will take place during the Noche + Verde on October 3, in the Foro Centro de Feria Valencia.
Learn about all the novelties here.